‘The Mandalorian’ Rises To Top Spot in Audience Demand During Premiere Week
One week into The Mandalorian season 3, audience demand numbers have been published by Parrot Analytics concerning the time window of Feb. 25 – March 3. Via MediaPlayNews.com, the Disney Plus series rose in the charts from previous weeks to the #1 spot on the streaming list (and #3 on TV overall), scoring an online demand 64.2 times higher than the average series (a 35.7% increase).
By audience demand, Parrot Analytics understands anything that documents an online presence, but that is different from views (which they can’t measure) — from social media posts to articles published online to even piracy. Viewership numbers remain a mystery, as Disney Plus refuses to report them, but there is typically a correlation between audience demand and number of people that tuned in to watch the series. Note that the aforementioned time window only includes three days in which the new season of The Mandalorian was available.
With The Mandalorian being essentially a flagship series for not only Star Wars, but Disney Plus in general, high demand was to be expected, but it is hard to find something to compare these numbers with. The Pedro Pascal-led series barely beat out Netflix’s Stranger Things, and came well ahead of Ted Lasso, which scored the #3 spot and is about to release its third season on Apple TV Plus. As always, these numbers tell only a partially-complete story; we will get a more accurate sense of how The Mandalorian is doing in the US by the time Nielsen reports viewership numbers a few weeks from now.
New episodes of The Mandalorian are released every Wednesday on Disney Plus. Look forward to our review.
Miguel Fernández is a Spanish student that has movies as his second passion in life. His favorite movie of all time is The Lord of the Rings, but he is also a huge Star Wars fan. However, fantasy movies are not his only cup of tea, as movies from Scorsese, Fincher, Kubrick or Hitchcock have been an obsession for him since he started to understand the language of filmmaking. He is that guy who will watch a black and white movie, just because it is in black and white.
